If you build a fortress to strengthen your defences against an enemy, what is of importance is the strength of its walls. The issue of space or comfort within the fortress is the last question one may dare to ask or even think about, apart from the minimum supplies required for sustenance. But what if the enemy is a virus?
With the ongoing war against COVID-19 , it is the exact opposite which needs equal if not greater attention — the state of preparedness within the fortress. Yes. With the ubiquitous 21-day national lockdown unprecedented in the history of independent India, stronger and harsher than anywhere else in the world, the interiors within the boundaries need attention.
Interestingly, every village is in itself a fortress during these difficult times and every village needs attention within. With the influx of thousands of migrant labourers into their villages, there is an imminent need to isolate them for at least 14 days. Unfortunately, the houses here, which are often one or two-room dwellings, with an average seven family members to accommodate, are some of the worst places where one can hope to contain the deadly disease. Along with the absence of running water within households, the possibility of common points in village arenas becoming hotspots for this deadly contagion becomes manifold.Notwithstanding the fact that the entire State machinery is now involved in near wartime efforts to contain the spread of this pandemic, only a few States have been able to organically involve their foundational governance structure — i.e. gram panchayats — very effectively and efficiently in this situation. In some southern States with pre-embedded conditions of self-governing and nearly autonomous panchayats, they are becoming the beacons of hope by proactively engaging with citizens at the village level. A case in example is the community kitchens run by local bodies in Kerala, where home delivery of cooked food is spiking as the situation demands.
Source: The Hindu
Founded in 1983, PRADAN has been at the forefront of innovations in rural development and has played a significant role in the design and implementation improvement of major rural development programmes. Given the deep deprivation in rural pockets, particularly among tribal and vulnerable groups, we promote sustainable livelihoods, integrated with work on issues of Gender, WASH, Health, Nutrition, Climate Change, Skilling and Governance. We currently work across 8 states, reaching out to 2.8 million households in collaboration with more than 100 NGO partners. PRADAN is an equal opportunity organisation. To learn more, please visit us at: www.pradan.net.
As an Executive (Communications), the incumbent is supposed to be a knowledgeable, self-motivated and passionate individual with a creative bent of mind. The major focus area would be to promote and help flourish the practice of reflective writing and process documentation. The role involves content generation, curation, presentation and publication of articles for internal forums and external agencies including mainstream media. The person will also be responsible for organising training events for the same. Creating and implementing the media strategy to showcase PRADAN’s successes and challenges will be another key aspect of the position.
The qualifying degree is a minimum of 16 years of education (A Master’s degree in English literature, or any other social science stream).
A degree or diploma in Mass Communication from a reputed institute is preferred
Nature of Engagement: Regular position with a probation period of six months.
Remuneration: Based on qualification and experience the CTC would be in the range of INR 8 to 10 lakhs per annum. The CTC includes basic pay and other allowances. Apart from this, provision of deferred benefits such as PF, Gratuity, NPS, Insurance (Term life insurance, hospitalization insurance for self and dependents and accident insurance policy) are provided.
Place of posting: In PRADAN locations (possibly district town or state capital)
Only short-listed candidates will be contacted. Those shortlisted will be invited to a selection process in Noida, tentatively in the first week of September 2024.
PRADAN is an equal opportunity employer. Women candidates are encouraged to apply.
Interested candidates with the relevant background and fulfilling the eligibility criteria are visit our website https://www.pradan.net/join-us/#careers and fill the ‘Application for Executive (Communications)’.Applications close by August 31, 2024.